BABY PRODUCTS Perego’s world-renowned line of strollers, infant car seats and high chairs known for their sophistication, style, safety and comfort. TOYS Peg Perego’s famous line of high quality ride-on vehicles known for their durability, realism and performance. Vroom!
BABY PRODUCTS
Perego’s world-renowned line of strollers, infant car seats and high chairs known for their sophistication, style, safety and comfort.
TOYS
Peg Perego’s famous line of high quality ride-on vehicles known for their durability, realism and performance. Vroom!
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PEG PEREGO BORN OF NECESSITY
It’s been said that the best ideas are born of necessity and this is certainly true of Peg Perego, a global leader in the design and production of infant and juvenile products. Unhappy with the non-availability of juvenile products for their infant son in 1949, Giuseppe Perego decided to design his own baby carriage. The aesthetics, functionality and the beautiful fabrics added by his wife caught the attention of parents in the Perego’s small Italian neighborhood. Soon they were inundated with requests by neighbors for carriages for their own children. Peg Perego was born.
It wasn’t long before word of the baby carriages spread, and the company introduced high chairs, strollers, and other juvenile products. With each new product, the family commitment to quality continued.
In the 1960s, Peg Perego ventured into a new market – children’s riding vehicles. The company engineered its own line of pedal-operated children’s riding vehicles, replacing traditional rust-prone steel construction with attractive, durable injection molded plastic. Durable and more fun for kids to play with, these re-engineered products heralded a new standard of safety and innovation in the children’s riding vehicle market. Forty years later, the children’s riding vehicles manufactured by Peg Perego, which now include battery powered John Deere, Polaris, Cub Cadet, Ducati and Vespa brands are considered the industry standard.
Ever a forward-thinking company, Peg Perego has never rested on past products or designs but continues to stay current with parents’ changing needs and new research that highlights the health and safety needs of infants and juveniles. The year 2006, for example, saw many new product introductions as well as a completely re-designed Web site that offers users access to unprecedented merchandise information to make buying options easier than ever.
“For 2007, we are introducing many new and exciting products and collections. The attention to detail is incredible. The new styling, new features as well as our new collections, brings this year’s line to life,” said Ken Maxwell, VP Marketing for Peg Perego, USA. “But even more important is that Peg Perego designers and engineers build and stand behind products that are beautiful, durable, safe and extremely functional for parents and children.”
Today, Peg Perego remains a family-owned business. Peg Perego’s philosophy of offering innovative, value-laden products remains as it was when Giuseppe Perego started the firm more than fifty years ago. Peg Pérego employs almost 1,500 people worldwide and operates in nearly 1.2 million square feet of factory and office space in Italy, the United States, Canada and Brazil. These facilities undergo frequent updating and enlargement, including the recent 125,000 square foot expansion of the Fort Wayne, Indiana, facility that now totals nearly 450,000 square feet.
Da oltre 50 anni Peg Perego porta a spasso i bambini, appena nati con le carrozzine, poi con i passeggini e ancora dopo, con i giochi a pedale e a batteria
PEG PEREGO BORN OF NECESSITY.It’s been said that the best ideas are born of necessity and this is certainly true of Peg Perego, a global leader in the design and production of infant and juvenile products.
Di Liddo & Perego started its activity in the sixties and immediately established itself as an important reality in the field of furniture thanks to its productive and entrepreneurial skills. Now its seat in Meda, near Milan, has reached considerable dimensions, with a built area of about 14.000 square metres. Di Liddo & Perego is the result of precise strategic choices that have made up the company philosophy during many years. The use of high-quality materials, the good value for money, the co-operation with various designers, the attention to modern needs for design and functionality, the reliability of its services: these have always been the company's main characteristics. For these reasons Di Liddo & Perego is nowadays a reference point in the field of furniture, and not only in Italy, because during the last years Di Liddo & Perego has approached the European markets as well. The company has recently found many new collaborators. The foundation members are now collaborating with the new generation: Andrea Di Liddo is responsible for commercial service, Roberto Perego for productivity, the architect Matteo Perego for communication activities and commercial direction. An ever new research of quality, an accurate study of contemporary design, a continuous attention paid to every-day way of living and to the market trends as well: Di Liddo & Perego partners believe that the way they went many years ago is still the right one to go today. In order to reach ever new and ambitious objectives.
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